SEO Company in Charlotte NC - Providing Internet Marketing Information and Tips for Small Business Websites


SEO Company in Charlotte NC - Providing Internet Marketing Information and Tips for Small Business Websites


Why we give away our SEO secrets...
Search Engine Optimization (SEO) and Internet Marketing are relatively new to the small business community. Since the products and services are not standardized, pricing varies and may be confusing for the general business community. To offer complete transparency we give away the instructions and search engine marketing secrets because we know that given the proper amount of education our customers are smart enough to decide what services they would like to include in their contracts.

Why are Internet Marketing Services so difficult to understand...

The services and marketing techniques used to promote websites are not difficult, but they are different than traditional marketing. Very few people understand what they are buying. For example, compare internet marketing to the more traditional print marketing. Most professionals can understand paper, ink, popularity and circulation factors. If they are purchasing a print ad they can get a general idea of what they should pay based on past purchases. Magazines and newspapers list their prices so it is easy to compare the products. The final vendor selection is usually based on quality and reputation. Now contrast that with buying Internet Marketing Services. It involves keyword research, link building, pay per click campaigns and on-line media purchases. Most consumers could not begin to estimate the pricing for these items and there are very few standardized rates.

Why doesn't CCP sell Internet Marketing Packages...
The package prices are unfair to small businesses that are in niche markets. There are many business classifications that do not require tremendous resources or effort to promote on the internet while others require more.

For example if you sell industrial steel tank remodeling for the oil industry in Rock Hill, SC you probably don't have too many competitors on Google. If you sell real estate, it's a whole different marketing strategy and a much more intensive, time consuming marketing plan. To offer both of those businesses the same Internet Marketing Package would be completely unfair right? And yet it happens. We have discovered a huge amount of bundling, or monthly fee packaging deals in our industry that truly is unfair to the consumer. It is for this reason we made the decision to give our SEO & Internet Marketing instructions out for free.

If you are a CCP customer, we provide you with a list of basic SEO & Internet Marketing instructions for the Charlotte and Charleston markets. We estimate the amount of time it would take us to complete each of these tasks. You, the customer, decide what you would like to do yourself and what you would like our staff to do. You know exactly what you are buying and how much it will cost.

Additionally, if you buy your website from CCP the on-page SEO comes with the website. It is included in your website contract. Internet Marketing work may be added to your contract if you wish to add it in, but it is your decision. Complete transparency! No hidden costs. No unnecessary monthly fees.